Dior Eyes -

Dior Eyes, the most ergonomic virtual reality helmet in the world.

DigitasLBi Paris had been briefed by la Maison Dior to breathe new life into the customer experience. The Labs was chosen to design and manufacture Dior Eyes, the most innovative and ergonomic virtual reality helmet in the world. Users of the Dior Eyes will enjoy 360° visits in the backstage of the fashion show or iconic Dior places.

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CREDITS

Concept & Project Lead (DigitasLBi)

Creative Technology Lead : Julien Terraz

Creative technologist : Stéphane Allary

Digital producer : Matthieu Carton

Account director : Stéphane Le Flohic

Project manager : Maxime Decarpentries

Creative coder (Android App) : Franck Youdine

Creative coder (Back Office) : Maximilien Jourdain

Art director (Android App) : Aymeric Pepin

UX designer (Android App) : Sebastien Calvez Jimenez

Press relation : Sarah Coutin

Logistic : Wahid Sellami

Case Study (DigitasLBi)

Lead motion designer : David Sultan

Motion designer : Javier Sacristan Rodriguez

Art director : Sarah Scherrer

Director of photography : Valention Tesson

Design (Eliumstudio)

Head of industrial designer : Pierre Garner

Senior industrial designer : Arthur Farre

Industrial designer : Thibaut Barbedette

Packaging designer : Nieves Contreras

Mechanical production (Novall)

Head of mechanical engineer : Ronald Bosch

Mechanical engineer : Ludovic Lauer

Prototyping (Euromodel)

Head of prototyping : Stéphane Millot

Prototyping assistant : Karen Villanova

Packaging (CNC)

Packaging manager : Paola Pruvost

Mechanical production (LCO)

Project manager : Samuel Fontanel

Sound production (Prodigious)

Producer : Clement Bonnet

Sound engineers and Sound designers : Sidney Guillen & Florentin Foucault

Voice-Over : François Lidove & Geoffrey Bateman